Advertising terms
Draft. Must be reviewed by a lawyer before launch.
Who can advertise
Businesses with a valid company number. You are responsible for the ad being legal, true and not misleading in the countries where it is shown.
Review
All ads are reviewed before they run. We may reject or stop ads, including after reports. If a campaign is rejected, the whole budget returns to you as credit.
Not allowed
- Political ads and ads about social issues.
- Health or cure claims without evidence.
- Ads targeted by health, politics, religion, sexual orientation or ethnicity.
- Alcohol and gambling to people under 18, and gambling without a valid licence in the country.
Payment
You buy credit in advance. VAT and taxes are added according to the rules in your country. The budget is reserved when a campaign starts. With pay per view you only pay for views where at least half the ad was on screen for at least 1 second, and at most once per person per 30 minutes.
Unused credit can be used for new campaigns. [Rules for refunding unused credit].
Data
You get totals for views, clicks and actions. You never get information about individual people. Clicks are sent on with UTM parameters, so you can measure sales in your own analytics.
Ambassadors
If a user gave you their ambassador code, that user gets a share of what you pay in the first 90 days, as ad credit or Boosts. This does not change your prices.